copywriter-collective

How to be a copywriter

great-content-creation-copywriter-collective

Great Content Creation: Good ingredients matter.

Great Content Creation is King! Social Media is our current best friend. It allows us to talk regularly about our businesses (and ourselves) to anyone who’s interested. And there’s the rub: “anyone who’s interested.” The aim of great…
listicles-ad-copy-copywriter-collective

We love listicles: but do they make good ad copy?

Origin of the word: List + (art)icle. Are listicles worthy of advertising? It’s a question that needs to be asked simply because they resonate so well with people and that’s what we want for our advertising messages. We want them to resonate?…
brand-maker-keeper-copywriter-collective

Brand Maker or Brand Keeper?

What type of marketer are you really? Are you a brand maker or a brand keeper? Is there a difference? Before going any further, I would like to point out that there is no shame in being one or the other – Brand and business need both. In…
tooting-horn-informing-prospects-copywriter-collective

“Tooting Your Own Horn” or Informing Your Prospects

I was writing a bio for a client recently – a darn good bio – that showcased her expertise, her talent, and a bit of her quirky side. It was engaging and told “her story” in an authentic way and hopefully, would make prospects sit up…
blogging-expert-status-copywriter-collective

Blogging for Expert Status

One of the easiest ways to gain expert status – at no cost – is to have your own byline. A published article promotes your expertise, your products, and your services. And blogging (writing articles) is one of the best ways to drive traffic…
use-story-engage-sell-copywriter-collective

Use Your Story to Attract, Engage & Sell

Who is the real person behind the entrepreneur, the professional, the expert that you are? When you talk about how you came to be where you are today, you open the door to connect on an emotional level. When you share how you overcame obstacles,…
writing-persuasive-marketing-message-copywriter-collective

5 Steps For Writing Persuasive Marketing Messages

Whether you’re writing content for your Web site or putting together a brochure to be handed out at a tradeshow, you need to get your message across quickly and concisely, and of course, with one objective in mind – and that is for the reader…
copywriting-seo-copy-copywriter-collective

Webtexttool

Kyrill Poelmans, a friend of Copywriter Collective in Amsterdam, has designed an SEO tool called Webtexttool. It works so well that I'd like to recommend it to you. Basically, you load in your copy and it ranks it for keywording, readibility,…
formula-writing-copy-sell-products-services-copywriter-collective

The Magic Formula For Writing World Class Copy. Read This If You’re Selling Products Or Services.

Empathy + Humour + Suggestion x Value = Success. That’s the secret magic formula to world class copywriting and all you need to know about the importance of copywriting. Using this formula can lead to 20-25% more likeability, 60-75% more…

See our freelance copywriters

Amit

English copywriter

Lives in Mumbai, India
Hey Recruiter, in a world where copy seems to be culled or dead, I have held my head above the visual deluge by logging 10+ years as an... Read more
AutomotiveIT/Telecoms
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Alex

American Copywriter

Lives in New York, USA
Alex is a multidisciplinary creative director and copywriter with over 10 years of experience advertising and building brands big and small. "I’m... Read more
BeautyEntertainmentFood and DrinkRetail
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Max

ACD and Copywriter

Lives in Austin, United States
I’m an award-winning creative copywriter who has worked across nearly every medium and brand category at agencies sized from one to over ten... Read more
ElectronicsFMCGFood and DrinkRetail
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Nelson

Chinese Copywriter

Lives in Beijing, China
Hey there! My name is Nelson and I’m a native Singaporean living and working in the Great "Fire" Wall of China" - Beijing. I came here 7 years ago... Read more
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