How to be a copywriter

When you first launch your online business you’re going to feel pulled in two directions – Start by building up your community, so you have an audience to learn from and eventually sell to Start by trying to sell something, so you…

I had just launched my blog. The first post was published and it was there for all the world to see. But no one knew it existed. I had no budget for marketing, no traffic and to be honest I was struggling. Sort of like a tree in a Siberian…

Short and sweet: nothing gets straight to the point like the perfect Call to Action. Although we all try to avoid clicking, being only human, we’ve all been tempted on at least a few occasions to click an enticing CTA button. While it may…