How to be a copywriter

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The financial crisis. Threat or opportunity for freelance copywriters?

There’s no way of getting around it, we are living in tough times. The recession has taken its toll on every working individual over the last few years. Apparently times are changing and the average freelancer is lucky to keep his or her head…

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Freelance copywriting: does it make you happy?

Freelancing

It seems like the dream, doesn’t it? Quitting your day job to write full time? What could be better than that? Well, for one thing, a regular, guaranteed pay check. But you get to employ your skills, while sitting at home, in your pyjamas.…

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Empty office? Everyone on holiday? Hire some summer freelancers

News

Summer’s here! But where have all my staff gone!? It’s the perennial problem for advertising agencies and businesses of all sizes. Creative staff have to take their summer holidays of course but it can lead to severe problems. Missing just…

Crisis! What crisis? Why freelancers are the solution to growth for the world economy and your business

News

With European unemployment approaching 20 million – 12% of the available workforce – things aren’t getting any better any sooner in Europe. That goes double for Spain and Greece, where 1 in 4 people are now unemployed. Don’t even mention…

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Collective internship vacancy: Marketing and communication intern

News

Here's our copywriting internship description. Please pass it around if you know someone looking for an amazing learning experience. Company profile: Copywriter Collective is an agency for freelance advertising creative’s. From our base…

Ad passion

Work Habits

Do you know that feeling, when you bite into your favourite dessert… it's delicious, exciting, sweet, rewarding, it makes you feel better and you just want more of it? Well, that's how I feel when I think, talk or write about advertising... Who…

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Copywriting do’s and don’ts (Pt II – the don’ts)

Content & Strategy Copywriting Skills

In the second part of our 'Copywriting do's and don'ts' here, rather predictably, are five copywriting don'ts. Actually there are six (which ironically probably breaks the most important rule: Follow the brief! Oh well, rules are there to be…

Copywriting do’s and don’ts (Pt I – the do’s)

Advertising Content & Strategy

Sometimes the things you see in print just make you cringe! How did the copywriter get away with that? What were they thinking. So here's part one of 'Copywriting do's and don'ts'. Let's start with some things you've just got to do. 1.…

How much does it cost to hire a copywriter?

News

"How much does it cost to hire a copywriter?" is the first question most clients and agencies ask. The answer is of course is another question. How much do you want to spend? Most copywriters will give you a free quote, or you can ask an agency…